Nations Info Corp

Affiliate Marketing Manager

Westlake Village, CA

Founded in 2005, Nations Info Corp is a leading online provider of real estate and financial information and services to consumers, investors and professionals. The company's overarching objective is to aggregate and synthesize massive amounts of data, which is otherwise difficult to find and interpret, into formats which are easy to access, use and ultimately empowering for its customers. Our goal is to present information which can help our customers make informed decisions to identify opportunities to improve their lives, protect their identity and create personal connections to enhance their businesses and personal network. We are continually looking to the future by innovating and bringing new data driven, consumer products to the marketplace in different verticals. To accomplish these goals, we've grown an extraordinarily talented team and have established office locations in Westlake Village, CA and Santa Barbara, CA. We strive to hire and partner with only the best players in the industry.

The Role

Nations Info Corp. is looking for an Affiliate Marketing Manager to join our growing dynamic, and fast-paced team. The Affiliate Marketing Manager will report to our Director of Media and be responsible for identifying, cultivating and managing new and existing partner relationships for our online marketing campaigns. This person will be accountable for effectively driving traffic to increase revenue and profitability. The ideal candidate will be a self-motivated multi-tasker with strong analytical skills and feel comfortable dealing with numbers and complex models.

Responsibilities

  • Own and nurture relationships with existing partners to implement and optimize online marketing campaigns, identify new opportunities and troubleshoot challenges
  • Negotiate and manage partner contracts
  • Proactive recruitment of new industry-leading partner relationships to achieve monthly growth goals
  • Analyze levers to influence affiliates and partners including pricing and product positioning
  • Implement initiatives that enhance affiliate productivity, create new growth opportunities and increase ROI
  • Report on acquisition costs and performance of acquired traffic in regards to conversation rates, traffic, retention and lifetime value
  • Analyze and optimize user sign up flows
  • Maintain and improve process for partner budgeting and invoicing
  • Focus on creative testing, messaging and positioning

Skills & Qualifications

  • Bachelor’s Degree in marketing, business or related field
  • 2+ years experience with data analytics, such as direct marketing or media buying
  • 2+ years experience implementing and optimizing affiliate marketing campaigns
  • Proven ability to initiate, establish and nurture partner relationships within all communication channels, i.e. phone, email, in person
  • Knowledge of performance advertising optimization methods, metrics and terminology
  • Strong analytical skills and a demonstrated responsibility to work with and manage a complex set of performance metrics is a must
  • Experience with online/digital marketing and media buying models preferred
  • Experience with search, affiliate and social advertising platforms preferred
  • Possess strong technical skills in Excel, 3rd party tools, and SEM platforms
  • Experience with budgeting is preferred
  • Knowledge of SQL, Google Analytics, and A/B testing a plus

Benefits 

  • Competitive, based on experience
  • Company sponsored 401K, with company match
  • Health, Vision and Dental Insurance
  • Life Insurance
  • Long Term Disability
  • Vacation Benefits
Nations Info Corp

Beth Uhrig

Hiring Manager
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